Southern Living announced Wednesday it has named Camp Southern Ground, the passion project of Zac Brown of the GRAMMY-Award winning Zac Brown Band, the charitable partner for the brand’s 2012 Idea House, a restored farmhouse renovation in Senoia. The Senoia project is nearing its June 2 opening date. A portion of the proceeds of the $12 tour ticket sales from the Southern Living 2012 Idea House will be donated to Camp Southern Ground.
Camp Southern Ground will be located on a 500-acre piece of property in Fayette County donated by Zac Brown, to begin Camp Southern Ground — what will soon become a state-of-the-art facility that will offer a summer destination for youth, ages 7-17, of diverse skill sets and abilities, socioeconomic backgrounds, race and religion to come together to learn life skills and teamwork in a healthy and organic environment.
“To me, there is nothing more worthwhile than helping kids,” said Brown. “As a teenager growing up in North Georgia, I spent my summers as a camp counselor working with children. Watching the impact that camp activities had on these kids was remarkable. I can honestly say that this experience shaped and molded me in ways that I cannot describe and I will be forever grateful.” The mission is “to operate a camp to allow children to overcome academic, social and emotional difficulties so they reach their full potential.” The 2012 Idea House is the second Idea House project that Southern Living has done in Senoia. The first featured one of the brownstone-style townhomes just south of the Senoia business district.
Along with a long list of product sponsors for the Idea House, part of The Gin Property in Senoia, the team includes developer Historic Development Ventures LLC; builder, John Bynum, Custom Homes, Inc.; architect, Historical Concepts; interior design, Tracery Interiors; and landscape design by Get More Curb Appeal, LLC.
For more on the camp project go to campsouthernground.org . Zac Brown is the front man of Zac Brown Band, two-time GRAMMY winners and recipients of more than 50 combined GRAMMY, CMT, ACM, and CMA nominations over the past four years. The band’s double platinum-certified, major label debut “The Foundation” (Atlantic) was one of Billboard’s Top 20 albums of 2009 and their sophomore album “You Get What You Give” (Atlantic/ Southern Ground Artists, Inc.) debuted at number one on the Billboard 200 chart. The albums together feature an unprecedented nine consecutive number one radio singles. Brown launched his own label SouthernGround Artists, Inc. in 2011 featuring fellow Georgia artists Sonia Leigh, Levi Lowrey, Nic Cowan, Blackberry Smoke, The Wood Brothers, and The Wheeler Boys. In addition to his music,Brown oversees Southern Ground Grub, a food line featuring his cookbook and GA Clay Rub and Brown Sauce; Southern Grind, a full-production metal shop; Southern Hide, a leather artistry shop; and Camp Southern Ground, his camp for children slated to open in 2014.
Headquartered in Birmingham, AL, the Southern Living brand is part of Time Inc., the largest publisher in the United States. Time Inc. is a Time Warner company.
Senoia Preps for Zombies, Southern Living Idea House
Published : Wednesday, 01 Feb 2012, 6:01 PM EST By MYFOXATLANTA STAFF/myfoxatlanta
SENOIA, Ga. – The small town of Senoia in Coweta County is about to become zombie central for the filming of a hit cable show. At the same time, Senoia is bracing for thousands of visitors expected to tour the 2012 Southern Living magazine Idea House.
A pre-Civil War farmhouse is being renovated and will be the focus of a 12-page spread in the August issue of Southern Living. More than 30,000 people are expected to tour the house.
The magazine chose Senoia for last year’s Idea House because it liked the charm of the town and its connection to filmmaking. More than 20 feature films have been shot on Senoia streets. The magazine enjoyed the experience so much that it decided to return this year.
“They’ve kind of fallen in love with it. We like to say that this is their little adopted town, “said Scott Tigchelaar of Raleigh Studios Atlanta.
Some visitors to the Idea House are likely to see zombies on the streets of downtown Senoia.
The cable show “The Walking Dead” is scheduled to shoot in the town in May. Construction of zombie sets will begin next week, which will involve 60 local carpenters.
Tigchelaar said people can expect to see the town a little dirtier than normal to fit the look of the show.
The Idea House will open in June. Proceeds from tours of the house will go towards a ranch for special needs kids, a charity started by musician Zac Brown.